Think You Have What It Takes for A Career in Advertising?
If you’re serious about a career in the advertising industry, the 4A’s is serious about helping you make it happen. Through the Multicultural Advertising Intern Program (MAIP), students work at real advertising agencies, take on real job responsibilities, and learn from real-world business situations and industry professionals. Students selected for the annual 10-week paid summer internship program, which runs from early June to mid-August, will hone their skills in one of the following advertising disciplines:
Account Management
Art Direction
Copy Writing
Broadcast Production
Print Production
Digital/Interactive Design
Media Planning and Buying
Public Relations
Program Management
Strategic/Account Planning
Traffic
(Not sure which department to choose? Try our What Advertising Agency Department is Right For You? quiz on Facebook.)
In addition, MAIP interns receive a mentor and participate in a host of professional development and networking events. The accomplishments of the intern class are celebrated with a graduation ceremony in New York City at the end of the program. The graduates then get a jump start on their job hunt by attending the 4A's MAIP Diversity Career Fair, immediately following the graduation.
MAIP 2009 AGENCIES
Alcance
Arnold
Barkley
Bartle Bogle Hegarty
BBDO Worldwide
Brunner
Butler Shine Stern & Partners
Campbell-Ewald
Campbell-Mithun
Cramer-Krasselt
DDB Worldwide Inc.
Deutsch, Inc.
Digitas
DraftFCB
DraftFCB Healthcare
Energy BBDO
Erwin-Penland
Euro RSCG Worldwide
G2
GSD&M's Idea City
GolinHarris
Gotham
Grey Worldwide
Hill Holliday
Initiative
JWT
Leo Burnett USA
Matlock & Associates
McCann-Erickson Worldwide
McGarry Bowen
MediaCom
Mediaedge:cia
Merkley + Partners
MindShare
Momentum Inc.
MPG
Ogilvy & Mather Worldwide
PHD USA
Publicis
R/GA
Saatchi & Saatchi
Starcom MediaVest Group
TBWA\Chiat\Day
Team Detroit
The Kaplan Thaler Group
The Martin Agency Inc.
Universal McCann
Young & Rubicam Inc.
ZenithOptimedia
HOW TO APPLY
To be eligible for MAIP, a student must be:
Asian/Asian American or Pacific Islander, Latino/Hispanic, Black/African American, American Indian/Native American, Multiracial or Multiethnic (e.g., Hispanic and Black);
A citizen or permanent resident of the United States (student or work visas are not accepted);
Currently a college junior, senior, or graduate student (including the current school year’s Fall and Spring graduates) at any accredited college or university. Students attending a 4A’s-participating portfolio school are also eligible to apply (see the MAIP FAQ below for a list of participating portfolio schools);
Earning a minimum cumulative GPA of 3.0 out of 4.0 (Students with a cumulative GPA of 2.7 to 2.9 are encouraged to apply, but must complete an additional essay question in the student application);
Able to demonstrate a serious commitment to pursuing a career in advertising, regardless of chose major.
DOWNLOAD THE MAIP 2010 STUDENT APPLICATION
http://www.adunity.aaaa.org/page/students-1
FREQUENTLY ASKED QUESTIONS ABOUT MAIP
What are the program dates?
MAIP 2010 begins June 4 and concludes August 14.
My classes don't end until after June 4. Can I still apply for the program?
Yes. MAIP will consider students who will not complete their Spring semester prior to June 4. However, it is preferred that these students are available to start no later than two weeks after the official start date. The participating agencies selecting the interns will make the ultimate decision as to whether they are willing to hire an intern who needs to start the program late. (Most agencies are open to this.)
What qualifies as multiethnic or multiracial?
MAIP was established to address the underrepresentation of people of color in the advertising industry. The program is open to students in the following racial and ethnic categories (Descriptions are based on EEOC category definitions):
How many interns are selected?
The number varies from year to year, but in 2009, for example, 107 students served in internships at 4A's-member advertising agency offices around the country. Since the program was founded in 1973, more than 2,100 students have served as MAIP interns.
Where are the internships located?
Participating agency offices also vary each year. In 2009, interns were placed in 4A's member agency offices in Arlington, VA; Atlanta; Austin, TX; Birmingham, MI; Boston; Chicago; Dearborn, MI; Greenville, SC; Kansas City, MO; Miami Beach, FL; Minneapolis; New York; Philadelphia; Pittsburgh; Richmond, VA; San Francisco; Sausalito, CA; and Warren, MI.
What kind of work would I do as an intern?
It depends, in part, on your interests. Internships are made available in the fundamental areas of the advertising agency business: Account Management, Broadcast Production, Creative (Art Direction or Copywriting), Digital/Interactive Technologies, Media Buying/Planning, Strategic/Account Planning, Print Production, Public Relations and Traffic.
Can I receive school credit?
If you are seeking school credit for your MAIP internship you must present the appropriate documentation at the beginning of the program for approval by your MAIP agency supervisor.
What do I need to submit with my application?
In addition to the official MAIP application form and essays (as outlined in the application), you must submit your résumé, two separate letters of recommendation, and your current school transcript. If you are applying for a creative internship, you must provide samples of your work and the creative assignment outlined in the MAIP application.
How are interns selected?
Application materials are reviewed by members of the 4A's Diversity Committee, the 4A's agency community and the 4A's MAIP Alumni Association to determine semi-finalists. All semi-finalists are interviewed by a 4A's member agency representative. After reviewing applications and interview evaluations, a selection database of finalists is provided to participating agencies.
Finalists who are ultimately accepted into the program are assigned to agencies based on their skills and the preferences of the participating agencies. It is not possible to assign an agency according to an applicant’s preferences. If an applicant refuses his or her assignment, MAIP will offer the spot to another finalist.
The application says that all semifinalists must be interviewed in person in February. I will be studying abroad during the spring semester. Can I still apply?
Yes, you can definitely apply. Telephone interviews will be arranged for students who are selected as semifinalist, but will be out of the country in February.
What about cost?
MAIP and its participating agencies make every effort to minimize the expense of serving as a MAIP intern. Interns are paid a taxable stipend of at least $70 a day. Interns who do not live in the area of their host agencies stay in 4A's-arranged housing. The 4A's also arranges travel to and from the city where the intern’s host agency is located. Interns are responsible for a percentage of the cost of housing and travel. This expense is paid to the 4A's in installments throughout the duration of the internship. The remainder of the cost is shared by the 4A's and participating member agencies.
Is this a paid internship?
Yes, each agency is responsible for paying its own intern(s) a taxable stipend of at least $70 a day.
Where can applications be obtained, and when are they due?
The application for the 2010 program will be available on this Web site. Applications must be received by the 4A's by 5 pm EST December 4, 2009.
What if I still have questions?
If you need additional information, please contact:
Angela Johnson Meadows
Manager, Diversity Programs
American Association of Advertising Agencies
E-Mail: maip@aaaa.org
Phone: 800-676-9333
