People who understand what you do are your best referral sources. And it's about understanding what others do and being their best referral source. Selling your product, closing the sale and referrals by others are some outcomes of great marketing.
Don't market a particular way "just cause someone else is doing it!" If it's not comfortable for you to do, that is the message others will hear too. Would you want to buy from someone who is coming across nervous or uncomfortable with what they're selling? Don't be afraid to take a marketing idea and adjust it!
Market yourself on CollegeCentral.com Post your resume now and get in front of more than 6,000 top companies!
Maria Marsala is an internationally known Life and Business Coach, Author and Telephone Class Leader.(c) 2002 CareerBuilder.com
The views and opinions expressed in these articles do not necessarily reflect those of College Central Network, Inc. or its affiliates. Reference to any company, organization, product, or service does not constitute endorsement by College Central Network, Inc., its affiliates or associated companies. The information provided is not intended to replace the advice or guidance of your legal or medical professional.